LAW FIRM SEO STRATEGY
Get Up To 1018% More Qualified Leads With The Law Firm SEO Experts
Drive high-quality leads to your law firmās website and Google Business profile, and get more qualified consultations every month. As the legal industryās SEO experts, weāll optimize your law firm's website and local SEO to keep your case flow filled with motivated clients.
Want More Qualified Leads?
Get Your Free SEO Growth Plan
Loved by Clients. Endorsed by Experts.
The 3-Letter Secret to Sustainable Law Firm Growth
Search engine optimization (SEO) is one of the most powerful tools for attracting new clients to your law firm. But doing SEO the right way requires significant resources, consistency, and a long-term commitment.
If your effort slows down, so do your resultsātraffic flatlines, conversions decline, and your caseload suffers.
Enter Grow Law Firmāthe legal industry SEO experts. Our robust team of 50+ SEO specialists works tirelessly to build and execute a long-term SEO plan that keeps your traffic growing and leads flowing year after year.
Choose the law firm SEO agency that doesnāt slow down and measures our success by your return on investment.
SEO CASE CLOSED
Grow Law Firmās SEO Services Deliver up to āØ1018% More Leads for Our Clients
We submit this evidence for the record:
Get More Qualified Leads From Your Website
Get Your Practice Growth Plan
Attract More Qualified Leads with the Legal Industryās SEO Specialists
Our legal SEO services have produced transformational results for law firms nationwide. Itās not just trafficāour comprehensive suite of custom SEO services brings in relevant traffic and qualified leads that regularly produce 4x to 10x ROI for our partners.
Get More Qualified Leads from Your Website
Get Your Free Practice Growth Plan
FREE LAW FIRM IMPACT REPORT
Is Your Site SEO Optimized to Attract High-Quality Leads?
Instantly discover how your online marketing stacks up to the competition with our free Law Firm Marketing Impact Report
Analyze your market authority across 4 critical metrics in seconds, and get actionable insights to boost your impact and reach more clients today!
See Your Impact Score
Grow Your Law Firm With Search Engine Optimization
Reach More Clients
Over 69% of all clicks go to the top 3 positions in Google Search results. When you rank highly for top legal SEO keywords, you raise your visibility and attract better potential clients.
Boost Your Profits
Strong SEO generates exponentially more visitors without exponential costs, making SEO one of the most profitable channels for law firms to generate leads over the long term.
Dominate the Market
Use a custom SEO strategy from the law firm SEO experts to outrank your rivals and establish yourself as the premier firm in your practice area within your local market.
INTRODUCING THE CLIENT GROWTH PORTAL:
Take the Mystery out of SEO Campaigns
Get a monthly campaign performance review with your dedicated SEO expert who understands your business, market, and goals. Plus, check in on your numbersāincluding your ROIāat any time in your Growth Portal.
SIMPLE, TRANSPARENT SEO REPORTS
Donāt Be in the Dark about Your SEO Campaign Performance
Most law firm SEO agencies only show you empty metrics like click rates, visitors, or conversions to track your SEO efforts. Our Growth Portal gives you the numbers that matter, like qualified leads, opportunity value, and return on investment (ROI).
New
AI-Powered Lead Qualification
Easy-to-read ROI reporting
Lead opportunity value
Channel-specific performance insights
And more!
Get More Qualified Leads from Your Website
Get Your Practice Growth Plan
More Five Star Verdicts from Fast-Growing Law Firms
Is Grow Law Firm Right for You?
We help law firms with 2 to 10+ attorneys in over a dozen legal specialties with SEO campaigns, PPC management, website redesigns, and overall marketing strategy. Click below to schedule your free Practice Growth Plan.
What to Expect from Grow Law Firm
Your Long-Term Partner for Profitable Growth
ROI First Focus
Legal Industry Expertise
Radical Transparency
Communication & Partnership
TRUST. CLARITY. RESULTS.
Here's How We Work
Our team of legal marketing experts knows what it takes to help your law firm grow. Expect transparency, effort, and accountability that you won't get anywhere else in the legal marketing industry.
Create Your Custom Growth Plan
Weāll analyze your current traffic sources, search volume, SEO keywords, competitors, market positioning, and overall marketing strategy to develop a tailored action plan that drives growth.
Execute Your Growth Plan
Our team will revamp your SEO strategy, create new legal SEO content, update your website, and launch PPC campaigns to bring more qualified leads to your law firm.
Review & Communicate Performance
As our changes roll out, weāll monitor all your key growth metricsālike keyword rankings, qualified leads, opportunity value, and ROIāand review them with you one-on-one every month.
Optimize & Scale Your Growth!
Many legal marketing agencies lose focus after the initial results, and your lead flow suffers. We continuously refine our strategies based on performance insights, ensuring sustained growth and multiplying your successes over time.
Multiply Your Traffic And Get More Leads
Get Your Practice Growth Plan
Never Lose Control of Your Website
Some law firm marketing agencies build your website on their own platform, so if you leave, you lose your SEO history. But not us.
Weāll build your SEO-optimized website on an accessible platform like WordPress or Webflow. You can take it with you if you decide to leave us, but if you like making money, we expect youāll want to stick around!
Own your website
Own your SEO content
Own your data
Opt-out option after 6 months
No Secrets: Transparent Pricing on SEO
We make our prices public because we have nothing to hideāour legal clients have seen 300% to 700% ROI on our SEO services in just the first year!
from $2,500
Grow
Incremental growth for small firms with a limited budget
Accelerate
Mid-size firms ready to fill their calendar with qualified leads
Dominate
Any law firm serious about aggressive & sustainable growth
SEO (On-site & Off-site)
Google Analytics Setup & Optimization
Title Tag & Meta Tag Optimization
Internal Link Building (Crosslinking)
Number Of Keyphrases Optimized
Up to 50
Up to 100
150+
Ongoing Offsite Link Building (Backlinking)
-
10 hours/mo
16 hours/mo
Onsite Seo Updates & Website Improvements
-
2 hours /mo
4 hours /mo
Reputation Management Consulting
-
Local SEO
Google Business Profile (GBP) Optimization
Local Directory Listings
-
Standard directories
Niche directories
Content Marketing
Content creation and optimization of existing contentĀ
2,000+ words/mo
4,000+ words/mo
6,000+ words/mo
Cross-posting content on social media
-
up to 4 posts/mo
up to 6 posts/mo
Analytics, Reporting & Lead Qualification
Client Growth Portal (On-Demand Reporting)
Monthly Performance Review Session
Monthly Marketing Performance Report
Basic
Detailed
Detailed
Automated Lead Tracking
-
Ai-Assisted Lead Qualification
-
Dedicated Account Manager Hours
2 Hours
4 Hours
7 Hours
Mary Grinnan
Law Firm Growth Expert
Get More Qualified Leads with Your Free Practice Growth Plan
($499 Value - FREE)
Schedule your session today to get an in-depth look at your business, market, and growth opportunities, including:
- Your traffic sources and SEO search volume
- Your competitors and market positioning
- Your current marketing strategies
- Critical next steps to secure limitless growth
You'll leave your session with a roadmap for optimizing your law firm marketing to attract more high-value cases to your practice each month.
Get Your Free Practice Growth Plan
NOTICE: Due to high demand, a limited number of free growth plans each month. Book your session today to get your action plan.
SEO for Law Firms: Frequently Asked Questions
1.
What is SEO? And does it matter for my law firm?
Read more
SEO (Search Engine Optimization) is the process of optimizing your website to rank higher in search engine results, like Google Search or Bing. Ranking higher on search engine result pages (SERPs) makes it easier for clients to find your law firm.
Effective SEO can increase visibility, website traffic, and conversion rates for law firms. Plus, SEO is one of the most cost-effective long-term marketing channels because, unlike paid ads, you can dramatically increase your traffic and get more leads without raising your monthly budget. Many of our clients see a 900% return on investmentāor moreāin as little as one year!
2.
What is local SEO? And why is it important?
Read more
Local SEO is simply search engine optimization targeted to your local geographic area. It is essential for businesses that work in person with local clients, such as doctors, dentists, hairdressers, and law firms!Ā
Much of our local SEO work focuses on getting your Google Business Profile to appear at the top of search results when people in your local area search for lawyers. Local SEO also helps you show up more prominently on Google Maps searches and gets you listed on local business directories to raise your profile.
3.
How long does it take to see results from SEO?
Read more
SEO is a long-term marketing strategy. How quickly we can get you results depends on various factors, like the state of your current website, the terms you currently rank for, and the competition in your area. It typically takes several months to start seeing significant results. Significant results may take up to a year if your law firm has little web presence historically. It is worth the wait in either scenario because SEO pays for itself with sustained visibility and traffic growth over time.
4.
What are the critical components of an effective SEO strategy for law firms?
Read more
An effective SEO strategy includes keyword research, on-page optimization, content creation, link building, local SEO, and technical SEO. Each component plays a crucial role in improving your website's search engine rankings and driving traffic to your firm.
5.
What is on-page SEO, and why is it important?
Read more
On-page SEO involves optimizing individual web pages to improve their search engine rankings. It includes primarily technical work, like optimizing title tags, meta descriptions, headers, and page content. On-page SEO helps search engines understand the content of your pages so that it is more likely to show your pages in search results.
6.
How do you measure the success of an SEO campaign?
Read more
Most SEO companies measure success through traffic, leads created, and ranking positions for specific keywords. At Grow Law Firm, we track those things, too, but we find they are not sufficient to help you see the actual value of your SEO.
Our metrics of choice are qualified leads and return on investment (ROI). Our AI lead qualification feature helps you understand which leads really matter to your business. If you share your conversion information with us, we will calculate your ROI so you can see precisely how your SEO efforts translate into tangible results.
7.
Can SEO help my law firm compete with larger firms?
Read more
Yes, effective SEO can level the playing field and help smaller law firms compete with larger ones. By targeting niche keywords and focusing on local SEO, you can attract potential clients explicitly looking for the services you offer and possibly outrank larger firms that focus on paying for traffic rather than earning it.
8.
What is the difference between organic SEO and paid search?
Read more
Organic SEO focuses on improving your website's rankings in the natural search results through optimization techniques. Paid search (PPC) involves paying for ads to appear at the top of search results. Both strategies can complement each other to maximize visibility and traffic.
SEO tends to return a higher ROI over time, and your content pays dividends in the long term. Law firm PPC advertising can bring in leads faster (allow up to 3 months to optimize your campaigns) and can scale more quickly. However, PPC often has a lower ROI, and you must continue spending to see results.
9.
How can I choose the right law firm SEO company?
Read more
We strongly recommend that you choose an SEO provider that has a track record of results, can be a long-term partner, and makes your ROI their #1 focus. Too many lawyers have to jump from agency to agency when results decrease. At Grow Law Firm, we specialize in SEO for law firms. Our dedicated team of experts understands the legal industry's unique challenges and works to improve your online visibility over the long term, ensuring a strong return on your investment.