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Newlin Law Offices: Dominating the Personal Injury Market in Portland with a 315% Surge in Organic TrafficNewlin Law Offices: Dominating the Personal Injury Market in Portland with a 315% Surge in Organic Traffic

Newlin Law Offices: Dominating the Personal Injury Market in Portland with a 315% Surge in Organic Traffic

  • 164% Increase in Organic Qualified Leads
  • 315% Increase in Organic Traffic
  • 7X Increase in Conversions

About the Company

Newlin Law Offices is a reputable personal injury law firm serving Portland, Oregon and the surrounding areas. Led by Todd Newlin, the firm focuses on a wide range of personal injury cases, including car accidents, drunk driver accidents, truck accidents, motorcycle accidents, pedestrian accidents, bicycle accidents, slip and falls, and wrongful deaths. With over 15 years of experience and a track record of securing over $1 million in settlements and verdicts, Newlin Law Offices has established itself as a trusted advocate for injury victims.

  • Firm size: 2-5 Lawyers
  • Specialty: Personal Injury
  • Location: Portland, OR
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Newlin Law Offices before
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Background

Challenges

The primary challenge facing Newlin Law Offices was establishing a strong online presence and lead generation strategy to compete with more visible personal injury firms in the highly competitive Portland market. Despite the firm's excellent reputation locally, it lacked recognition and high search engine rankings statewide in Oregon. Additionally, the firm recognized the need to reach both English and Spanish-speaking clients within their service area.

Solutions

Recognizing the need for a comprehensive online presence, we embarked on a transformative journey with Newlin Law Offices.

Our strategic approach encompassed:

  • SEO Strategy
  • Web Design and Conversion Optimization
  • Multilingual Approach
Solutions

SEO Strategy

To establish a stronger statewide presence, our team implemented a comprehensive SEO strategy for Newlin Law Offices.

This involved revamping the website's structure to target both local and state-wide personal injury cases, creating multiple service pages to showcase the firm's expertise in specific practice areas, and optimizing the content for search engine visibility.

SEO Strategy

Web Design and Conversion Optimization

The Newlin Law Offices website underwent a complete overhaul, focusing on improving the user experience and boosting conversions.

We placed the firm's founder, Todd Newlin, at the forefront, showcasing his extensive experience and the firm's impressive track record. Additionally, we streamlined the website's navigation and introduced a unique selling proposition to guide potential clients through the conversion process.

Web Design and Conversion Optimization

Multilingual Approach

To ensure Newlin Law Offices could effectively reach the Spanish-speaking population within their service area, we incorporated bilingual content and functionality throughout the website.

This included Spanish-language pages, translation services, and the integration of Jivochat to provide seamless communication with both English and Spanish-speaking clients.

Multilingual Approach

Results

Newlin Law Offices experienced remarkable growth and success with the strategies implemented by Grow Law Firm.

Results graph
  • Increase in Organic Qualified Leads 164%
  • Increase in organic traffic 315%
  • Increase in Conversions 7X

The comprehensive marketing strategies implemented by Grow Law Firm led to a remarkable 315% increase in organic traffic for Newlin Law Offices. Within just 6 months, the firm saw a 164% increase in new organic leads.

Additionally, the firm experienced a significant increase in leads from the Spanish-speaking community, thanks to the website's enhanced accessibility and targeted content for this demographic. This allowed Newlin Law Offices to better serve the diverse population of Portland and the surrounding areas.

Newlin Law Offices: Dominating the Personal Injury Market in Portland with a 315% Surge in Organic Traffic

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Background

Results Achieved for Our Clients

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Team

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