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Dominating the Hudson Valley & NYC Personal Injury Market: How The Ahearne Law Firm Achieved a 162% Increase in Non-PPC TrafficDominating the Hudson Valley & NYC Personal Injury Market: How The Ahearne Law Firm Achieved a 162% Increase in Non-PPC Traffic

Dominating the Hudson Valley & NYC Personal Injury Market: How The Ahearne Law Firm Achieved a 167% Increase in Non-PPC Traffic

  • Increase in Conversions 608%
  • Increase in Organic Traffic 167%
  • Ranks #1 in Google for "‘Personal Injury Law Firm Warwick’"

About the Company

The Ahearne Law Firm is a renowned personal injury law practice serving clients throughout the Hudson Valley and New York City metropolitan area. With decades of combined experience, the firm's team of skilled attorneys has established a reputation for securing impressive settlements and verdicts on behalf of individuals who have suffered injuries due to the negligence of others.

  • Firm size: 2-5 Lawyers
  • Specialty: Personal Injury
  • Location: Warwick, NY
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Background

Challenges

Despite the firm's strong regional reputation, it faced significant challenges in establishing a dominant online presence and generating a steady stream of high-quality leads. The primary issues they grappled with included:

Despite the firm's strong regional reputation, it faced significant challenges in establishing a dominant online presence and generating a steady stream of high-quality leads. The primary issues they grappled with included:
  • Fierce competition in the New York legal market makes it difficult to stand out.
  • Very few leads before the release of a new, updated website.
  • A lackluster online presence, with limited visibility in organic search and local results

Solutions

To address these challenges, Grow Law Firm collaborated closely with The Ahearne Law Firm to develop a comprehensive digital marketing strategy that would elevate its online footprint and drive sustainable lead generation.

Solutions

Search Engine Optimization (SEO)

Our team conducted an in-depth analysis of the firm's website and competitive landscape, identifying key areas for improvement.

We then implemented a robust SEO strategy, which included creating a new website structure optimized for both local and statewide search visibility, developing a content marketing plan to position the firm as a thought leader in personal injury law, and enhancing the firm's Google Business Profile to boost local SEO performance.

SEO

Website Redesign

Recognizing the importance of a modern, user-friendly website, we completely overhauled The Ahearne Law Firm's online presence.

Our team conducted an in-depth analysis of the firm's website and competitive landscape, identifying key areas for improvement. We then implemented a robust SEO strategy, which included creating a new website structure optimized for both local and statewide search visibility, developing a content marketing plan to position the firm as a thought leader in personal injury law, and enhancing the firm's Google Business Profile to boost local SEO performance.

web redesign

Link Building and Content Optimization

To further strengthen the firm's online authority, we executed a comprehensive link-building campaign and optimized the website's content for maximum performance.

This included securing high-quality backlinks from relevant industry websites and directories, creating new blog content and service pages to showcase the firm's expertise, and optimizing existing content to improve search engine visibility and conversion rates.

Link Building

Results

The strategic interventions we implemented yielded remarkable results within 2 months, which speak for themselves.

results graph
  • Improvement in Conversions 608%
  • Increase in Organic Traffic 167%
  • Increase in Total non-PPC Traffic 162%
  • Boost in Direct Traffic 213%
  • Position for “Personal injury law firm Warwick” Number one

There was a 162% increase in total non-PPC traffic, a 167% growth in organic traffic, a 213% boost in direct traffic, and a 608% improvement in conversions. The firm also secured the #1 position for the highly competitive keyword ‘personal injury law firm Warwick’.

Dominating the Hudson Valley & NYC Personal Injury Market: How The Ahearne Law Firm Achieved a 162% Increase in Non-PPC Traffic

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